Women-led. Women-powered.

To celebrate International Women’s Day 2022, and the theme of breaking the bias, Nuevo put a spotlight on the Brand and Creative team. The campaign launched with a website and social takeover, putting a focus on stories of the team members’ experiences in a male-dominated industry. Each member shared their feelings of how Nuevo empowers them, and how the ownership and leadership teams champion their success through trust and creative freedom.

Meet Saoirse, Amanda, Dylane, Mikaela, and Laura

Photographer: Suech & Beck
Writer: Jessica Fraioli